The riskiest gift you’ll ever buy : PERFUME
By University of Stirling 13 February 2017 Summary Getting the facts right. Many will pay just as much attention to how they smell, of course. And if it’s a special occasion, a gift of perfume might well be on the agenda too. Either way, read on. There are some must-knows about the science of smell and perfume that may well be new to you. The nose knows Smell is the dominant sense in many animals, including humans, and meetings between individuals usually begin with a period of intense mutual sniffing. From this olfactory exploration, animals glean relevant information about a potential mate’s fertility and quality, enabling decisions about whether to breed now or wait until someone better comes along. While our greetings tend to be more reserved, research on the perception of human body odour reveals that similar messages lurk within our armpits. Researchers commonly test such perceptions using armpit odour collected on worn t-shirts or underarm pads, the wearers having be...